The library

Watch, read, listen, try.

Hand-picked talks, books and guides from real founders, many from India. Short ones first. Every link opens in a new tab.

Watch · 9 min

Kids, take charge

Kiran Bir Sethi · TED

An Indian school leader shows how kids your age fixed real problems in their own towns. Start here.

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Try · Browse

Design for Change

Kids solving local problems, worldwide

Hundreds of school-kid projects and their videos. Great for ideas on how to tell your story.

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Read · 25 min

How to Get Startup Ideas

Paul Graham · Essay

The famous essay: the best ideas come from noticing problems in your own life.

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Watch · 30 min

How to Get and Evaluate Startup Ideas

Jared Friedman · Y Combinator

Common mistakes when picking an idea, explained simply by a startup investor.

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Read · 5 min

Five whys

Wikipedia

Where the “ask why five times” trick comes from (a car factory in Japan!).

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Watch · 20 min

How To Talk To Users

Gustaf Alströmer · Y Combinator

How to ask questions that get honest answers, not polite ones.

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Read · 2–3 hrs

The Mom Test

Rob Fitzpatrick · Book & audiobook

A short book about asking questions even your mom can’t lie to you about. Also available as an audiobook.

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Try · 10 min

Interview method

IDEO Design Kit

A step-by-step guide to interviewing people about their lives.

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Read · Dip in

The Field Guide to Human-Centered Design

IDEO.org · Free PDF

Free guide full of simple methods used by real designers working on social problems.

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Watch · 20 min

How to Plan an MVP

Michael Seibel · Y Combinator

Why your first version should be small, fast and a little embarrassing.

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Watch · 6 min

How I harnessed the wind

William Kamkwamba · TED

At 14, with library books and scrap parts, he built a windmill that powered his home.

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Read · Book

The Boy Who Harnessed the Wind

William Kamkwamba · Book & film

The full story as a book (there’s a young readers edition) and a film.

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Watch · 8 min

How I started a sanitary napkin revolution

Arunachalam Muruganantham · TED

The real “Pad Man”. He kept testing, failing and talking to people until it worked.

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Read · 5 min

Dashrath Manjhi, the Mountain Man

Wikipedia

From near Gaya: he spent 22 years cutting a road through a hill so his village could reach a doctor.

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Read · Book

Stay Hungry Stay Foolish

Rashmi Bansal · Book

Stories of 25 Indian founders: how they started, the mistakes, the teams.

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Watch · 7 min

The single biggest reason why start-ups succeed

Bill Gross · TED

He studied 200 companies. The answer surprised him (it isn’t the idea).

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Watch · 18 min

How great leaders inspire action

Simon Sinek · TED

Start with WHY. Useful when you plan what to say in your video.

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Listen · Episodes

How I Built This

Guy Raz · NPR podcast

Founders tell the messy true story of how they started. Great for long bus rides.

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Watch · Browse

Startup School library

Y Combinator

Hundreds of free talks, essays and podcasts from founders. Search for any topic.

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Try · 3 min

Change your video’s privacy (Unlisted)

YouTube Help

How to upload as Unlisted, so only people with the link can see it.

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